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US Chocolate Market Trends and Forecast

The future of the US chocolate market looks promising with opportunities in the convenience store, online retail store, supermarket/hypermarket, and others markets. The US chocolate market is expected to grow with a CAGR of 4% from 2024 to 2030. The major drivers for this market are growing consumer demand for premium and artisanal chocolate products., increasing health awareness leading to a preference for dark and organic chocolates., and seasonal and festive demand driving sales, especially during holidays..
US chocolate manufacturing primarily utilizes key raw materials such as cocoa beans, sugar, milk (including whole, skimmed, and milk powder), cocoa butter, and lecithin as an emulsifier. Other ingredients include vanilla or vanillin for flavor, nuts, fruits, and various sweeteners. The quality and origin of these ingredients significantly influence the taste and texture of the final product. Additional components like emulsifiers, stabilizers, and preservatives ensure consistency and shelf-life stability​. The pricing in the US chocolate market varies significantly based on the brand, quality, and type of chocolate. Premium and artisanal chocolates command higher prices, often ranging from $2 to $5 per ounce or more, depending on the brand and specialty ingredients. In contrast, mass-market chocolate bars are more affordable, typically costing less than $1 per ounce. Market competition, raw material costs, and brand positioning all play crucial roles in determining these prices​.
• Lucintel forecasts that daark chocolate will remain the largest segment over the forecast period.
• Within this market, supermarket/hypermarket will remain the largest segment.

US Chocolate Market

Country wise Outlook for the US Chocolate Market

Major players in the market are expanding their operations and forming strategic partnerships to strengthen their positions. Below image highlights recent developments by major chocolate producers in key region: the USA. 
US Chocolate Market by Region

Emerging Trends in the US Chocolate Market

Emerging Trends for the US Chocolate Market
• Health-Conscious Consumer Demand: The US chocolate market is seeing a notable shift towards healthier options. Consumers are increasingly seeking chocolates with higher cocoa content, lower sugar, and additional health benefits like added probiotics, superfoods, and antioxidants. This trend is driven by the growing awareness of the health benefits associated with dark chocolate and natural ingredients.
• Sustainability and Ethical Sourcing: There is a rising demand for ethically sourced and sustainable chocolates. Consumers are more conscious of the environmental and social impact of their purchases, leading to a preference for chocolates that are certified fair trade, organic, and sustainably produced. This trend aligns with a broader movement towards responsible consumerism.
• Premiumization and Artisanal Chocolates: The market for premium and artisanal chocolates is expanding. Consumers are willing to pay a premium for unique, high-quality chocolate experiences, including single-origin and handcrafted products. This trend is bolstered by the popularity of gourmet and specialty chocolate brands.
• Innovative Flavors and Textures: Innovation in flavors and textures is a key trend. Consumers are exploring new and exotic flavors, including unconventional combinations like chili, sea salt, and even savory elements. Textural innovations, such as filled chocolates and layered products, are also gaining popularity.
• Convenience and Snacking: There is a growing demand for convenient, on-the-go chocolate products. This trend includes the rise of chocolate bars, bites, and other portable formats that cater to busy lifestyles. The snackification trend has led to an increase in chocolate products positioned as snacks rather than indulgent treats.
• Plant-Based and Vegan Options: The demand for plant-based and vegan chocolates is on the rise, driven by the growing number of consumers adopting vegetarian and vegan diets. This trend is leading to the development of dairy-free chocolate alternatives that appeal to a broader audience.
Conclusion: The US chocolate market is evolving with a strong focus on health, sustainability, and premium experiences. Brands are responding to these trends by offering innovative, ethically produced products that cater to diverse consumer preferences.
US Chocolate Market Emerging Trend

A more than 150-page report is developed to help in your business decisions. Sample figures with some insights are shown below.
US Chocolate Market  by Segments

Recent Development in the US Chocolate Market

Recent Developments by US Chocolate Market Suppliers
• Product Launches and Innovation: Major chocolate manufacturers like Mars, Mondelez, and HersheyÄX%$%Xs have been actively launching new products and flavors. Innovations include new formats like thins, minis, and snack bars, as well as unique flavor combinations that appeal to adventurous palates.
• Sustainability Initiatives: Companies are increasingly focusing on sustainability. For instance, Nestlé has committed to sourcing 100% sustainable cocoa through the Nestlé Cocoa Plan, while Mars is working towards achieving deforestation-free cocoa supply chains. These initiatives reflect a broader industry trend towards responsible sourcing and environmental stewardship.
• Expansion into Healthy Segments: There is a noticeable shift towards healthier product lines. Companies are introducing products with reduced sugar, added nutrients, and functional benefits. For example, HersheyÄX%$%Xs has launched a line of better-for-you chocolates that are lower in sugar and made with natural ingredients.
• Strategic Partnerships and Acquisitions: The market has seen several strategic partnerships and acquisitions aimed at expanding product portfolios and market reach. For example, Mondelez InternationalÄX%$%Xs acquisition of Hu Master Holdings LLC, a maker of high-quality snacks, reflects the companyÄX%$%Xs strategy to diversify its offerings.
• Investment in Digital and E-Commerce: With the rise of online shopping, chocolate manufacturers are enhancing their digital presence and e-commerce capabilities. Companies are leveraging data analytics and digital marketing to reach consumers directly and personalize their offerings.
• Focus on Ethical Marketing: Brands are increasingly transparent about their sourcing practices and ingredient origins. This transparency builds consumer trust and aligns with the growing demand for ethical and transparent brands.
Conclusion: US chocolate market suppliers are innovating and adapting to changing consumer demands. The focus on health, sustainability, and digital transformation highlights the industryÄX%$%Xs commitment to staying relevant and competitive in a dynamic market.J119

Strategic Growth Opportunities for US Chocolate Market

Strategic Growth Opportunities for the US Chocolate Market
• Expansion of Premium and Artisanal Segments: The growing demand for premium and artisanal chocolates presents significant growth opportunities. Brands can capitalize on this trend by offering unique, high-quality products that cater to the sophisticated tastes of consumers.
• Leveraging Digital Channels: The rise of e-commerce provides a lucrative avenue for growth. Companies can enhance their digital presence, optimize online sales channels, and utilize digital marketing to reach a broader audience. The use of data analytics can help personalize offerings and improve customer engagement.
• Health and Wellness Innovations: The increasing focus on health and wellness is a key area for growth. Developing chocolates with functional benefits, such as probiotics, vitamins, and reduced sugar, can attract health-conscious consumers. There is also potential in plant-based and vegan chocolates, catering to the growing demand for dietary alternatives.
• Sustainability and Ethical Sourcing: Brands that emphasize sustainable and ethical sourcing can differentiate themselves in the market. Investing in sustainable practices, such as using eco-friendly packaging and supporting fair trade, can appeal to socially conscious consumers and enhance brand loyalty.
• Emerging Markets and Demographics: Expanding into emerging markets and targeting specific demographics, such as millennials and Gen Z, can drive growth. These groups are often more open to new flavors, innovative products, and ethical brands.
• Collaboration and Innovation: Collaborating with other food and beverage brands can lead to innovative product developments. For example, partnerships with coffee or alcohol brands can create unique chocolate-infused products, offering new taste experiences.
Conclusion: The US chocolate market offers numerous growth opportunities, particularly in premium segments, health-oriented products, and sustainable practices. Companies that strategically leverage these opportunities can enhance their market position and achieve long-term success.

US Chocolate Market Driver and Challenges

US Chocolate Market Drivers
1. Growing Consumer Demand: The consumption of chocolate continues to rise due to its association with indulgence and pleasure. Chocolate is often seen as a comfort food, leading to consistent demand across various demographics and age groups.
2. Health Benefits and Innovations: Dark chocolateÄX%$%Xs perceived health benefits, such as its antioxidant properties and potential cardiovascular advantages, attract health-conscious consumers. Innovations in the market, including the addition of functional ingredients like probiotics and superfoods, have broadened the appeal of chocolate products.
3. Rising Disposable Income: With increasing disposable incomes, especially in urban areas, consumers are more willing to spend on premium and luxury chocolate products. This trend is evident in the growing popularity of artisanal and gourmet chocolates.
4. E-Commerce Growth: The expansion of e-commerce platforms has made it easier for consumers to access a wide range of chocolate products. Online shopping offers convenience, variety, and competitive pricing, contributing to higher sales volumes.
5. Seasonal Demand: Chocolate sales experience significant boosts during holidays and special occasions like ValentineÄX%$%Xs Day, Easter, and Christmas. Seasonal promotions and the release of limited-edition products are major contributors to these peaks in demand.
6. Brand Loyalty and Nostalgia: Strong brand loyalty and the nostalgic value associated with certain chocolate brands continue to drive sales. Consumers often stick to familiar brands that evoke positive memories from childhood or past experiences.
US Chocolate Market Challenges
1. Fluctuating Cocoa Prices: The volatility of cocoa prices poses a significant challenge for chocolate manufacturers. Fluctuations in the cost of raw materials can impact production costs and profit margins, creating uncertainty in pricing strategies.
2. Health Concerns: Increasing awareness of health issues related to sugar and calorie intake has led some consumers to reduce their consumption of chocolate, especially varieties with high sugar content. This has pushed manufacturers to innovate with lower-sugar and healthier alternatives.
3. Competition from Alternative Snacks: The market faces competition from a growing range of alternative snacks and sweets, including healthier options like nuts, fruits, and yogurt-based products. This competition can affect chocolate sales, especially among health-conscious consumers.
4. Sustainability and Ethical Sourcing: Consumers are becoming more aware of the ethical and environmental implications of cocoa production. The demand for fair trade and sustainably sourced chocolates is rising, and companies must invest in ethical practices to maintain consumer trust and market share.
5. Regulatory Challenges: The chocolate industry faces stringent regulations regarding food safety, labeling, and marketing. Compliance with these regulations can be costly and complex, particularly as new guidelines emerge.
6. Supply Chain Disruptions: Supply chain disruptions, such as those caused by geopolitical tensions, natural disasters, or pandemics, can affect the availability of raw materials and finished products. This can lead to delays, increased costs, and challenges in meeting consumer demand.
Conclusion: The US chocolate market is shaped by a complex interplay of drivers and challenges. While consumer demand, health benefits, and innovation present growth opportunities, challenges such as fluctuating cocoa prices, health concerns, and competition from alternative snacks must be navigated carefully. Companies that successfully address these challenges while capitalizing on emerging trends are likely to maintain a competitive edge in this dynamic market.

US Chocolate Suppliers and their Market Shares

In this competitive market, several key players such as Chocoladefabriken Lindt & Sprüngli AG, Ferrero International SA, Mars Incorporated, Mondelēz International Inc., etc. dominate the market and contribute to industry’s growth and innovation. These players capture maximum market share. To know the current market share of each of major players contact us.

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies US chocolate companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the US chocolate companies profiled in this report include-
• Chocoladefabriken Lindt & Sprüngli AG

• Ferrero International SA

• Mars Incorporated

• Mondelēz International Inc.

• The Hershey Company













These companies have established themselves as leaders in the US chocolate industry, with extensive product portfolios, presence, and strong research and development capabilities. They continually strive to enhance their market positions through strategic partnerships, mergers and acquisitions, and product innovations.
The market share dynamics within the US chocolate market are evolving, with the entry of new players and the emergence of innovative US chocolate technologies. Additionally, collaborations between material suppliers, manufacturers, and end-users are fostering technological advancements and expanding market opportunities.

US Chocolate Market by Segment

The Dark Chocolate segment is experiencing significant growth in the US chocolate market. This trend is driven by increasing consumer awareness of the health benefits associated with dark chocolate, such as its high antioxidant content and potential heart health benefits. Additionally, there is a growing preference for products with higher cocoa content and less sugar, aligning with the broader consumer shift towards healthier and more natural food options. The demand for premium and artisanal dark chocolate varieties is also on the rise, as consumers seek unique and high-quality chocolate experiences. As a result, manufacturers are expanding their product lines and offerings within the dark chocolate segment to cater to these evolving consumer preferences.

US Chocolate Market by Confectionary Varient [Value from 2018 to 2030]:


• Dark Chocolate
• Milk
• White Chocolate

US Chocolate Market by Distribution Channel [Value from 2018 to 2030]:


• Convenience Store
• Online Retail Store
• Supermarket/Hypermarket
• Others

Features of the US Chocolate Market

Market Size Estimates: Us chocolate market size estimation in terms of value ($B).
Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.
Segmentation Analysis: Us chocolate market size by confectionary varient, distribution channel, and region in terms of value ($B).
Regional Analysis: Us chocolate market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
Growth Opportunities: Analysis of growth opportunities in different confectionary varient, distribution channel, and regions for the US chocolate market.
Strategic Analysis: This includes M&A, new product development, and competitive landscape of the US chocolate market.
Analysis of competitive intensity of the industry based on Porter’s Five Forces model.

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FAQ

Q1. What is the growth forecast for US chocolate market?
Answer: The US chocolate market is expected to grow with a CAGR of 4% from 2024 to 2030.
Q2. What are the major drivers influencing the growth of the US chocolate market?
Answer: The major drivers for this market are growing consumer demand for premium and artisanal chocolate products., increasing health awareness leading to a preference for dark and organic chocolates., and seasonal and festive demand driving sales, especially during holidays..
Q3. What are the major segments for US chocolate market?
Answer: The future of the US chocolate market looks promising with opportunities in the convenience store, online retail store, supermarket/hypermarket, and others markets.
Q4. Who are the key US chocolate market companies?
Answer: Some of the key US chocolate companies are as follows:
• Chocoladefabriken Lindt & Sprüngli AG
• Ferrero International SA
• Mars Incorporated
• Mondelēz International Inc.
• The Hershey Company
Q5. Which US chocolate market segment will be the largest in future?
Answer: Lucintel forecasts that daark chocolate will remain the largest segment over the forecast period.
Q6. In US chocolate market, which region is expected to be the largest in next 5 years?
Answer: 0 is expected to witness the highest growth over the forecast period.
Q7. Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

Q.1. What are some of the most promising, high-growth opportunities for the US chocolate market by confectionary varient (dark chocolate, milk, and white chocolate), distribution channel (convenience store, online retail store, supermarket/hypermarket, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

For any questions related to US Chocolate Market Market, US Chocolate Market Market Size, US Chocolate Market Market Growth, US Chocolate Market Market Analysis, US Chocolate Market Market Report, US Chocolate Market Market Share, US Chocolate Market Market Trends, US Chocolate Market Market Forecast, US Chocolate Market Companies, write Lucintel analyst at email: helpdesk@lucintel.com. We will be glad to get back to you soon.
Table of Contents

1. Executive Summary
2. US Chocolate Market : Market Dynamics
2.1: Introduction, Background, and Classifications
2.2: Supply Chain
2.3: Industry Drivers and Challenges 
3. Market Trends and Forecast Analysis from 2018 to 2030
3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
3.2. US Chocolate Market Trends (2018-2023) and Forecast (2024-2030)
3.3: US Chocolate Market by Confectionary Varient
3.3.1: Dark Chocolate
3.3.2: Milk
3.3.3: White Chocolate
3.4: US Chocolate Market by Distribution Channel
3.4.1: Convenience Store
3.4.2: Online Retail Store
3.4.3: Supermarket/Hypermarket
3.4.4: Others
4. Competitor Analysis
4.1: Product Portfolio Analysis
4.2: Operational Integration
4.3: Porter’s Five Forces Analysis
5. Growth Opportunities and Strategic Analysis
5.1: Growth Opportunity Analysis
5.1.1: Growth Opportunities for the US Chocolate Market by Confectionary Varient
5.1.2: Growth Opportunities for the US Chocolate Market by Distribution Channel
6.1: Emerging Trends in the US Chocolate Market
6.2: Strategic Analysis
6.2.1: New Product Development
6.2.2: Capacity Expansion of the US Chocolate Market
6.2.3: Mergers, Acquisitions, and Joint Ventures in the US Chocolate Market
6.2.4: Certification and Licensing
7. Company Profiles of Leading Players
7.1: Chocoladefabriken Lindt & Sprüngli AG
7.2: Ferrero International SA
7.3: Mars Incorporated
7.4: Mondelēz International Inc.
7.5: The Hershey Company
.

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Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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