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The technologies in wearable fitness has undergone significant change in recent years, with computing technologies based watch which can perform basic computer functions to networking technology based wearable/smart device. The rising wave of new technologies such as smartwatch and wristband are creating significant potential for advanced wearable fitness technology in various medical platforms due to its ease in data sharing with doctors and caregivers via Bluetooth and Wi-Fi.

In the wearable fitness technology market, various technologies such as smartwatch, wristband, smartshoe, smart shirt/jacket, and headband/smartcap technologies are used in the handwear, torsowear, legwear, headwear applications. Consumer preference towards smart gadgets, increasing awareness about fitness, and rise in disposable income are creating new opportunities for various wearable fitness technologies.
Some of the latest technological developments by various countries in the wearable fitness technology market are as follows:
  • United States: Apple announced their latest Apple Watch Series 8 with advanced health monitoring features like blood pressure and body temperature sensing. This signifies a push towards smartwatches becoming more comprehensive health trackers.
  • China: The Chinese government announced a target to have 500 million people participating in regular fitness activities by 2035. This policy is expected to fuel the wearable fitness tech market in China, with domestic brands like Xiaomi and Huawei likely to benefit significantly.
  • South Korea: Samsung unveiled their Bio Trainer technology embedded in their new Galaxy Watch Active 4. This AI-powered feature provides personalized real-time coaching during workouts, reflecting a growing trend towards personalized fitness experiences through wearables.
  • Germany: Adidas partnered with BASF to create a self-lacing smart shoe prototype that adjusts based on performance data. This development highlights the potential for innovation at the intersection of sportswear and wearable technology.
This report analyzes technology maturity, degree of disruption, competitive intensity, market potential, and other parameters of various technologies in the wearable fitness technology market. Some insights are depicted below by a sample figure. For more details on figures, the companies researched, and other objectives/benefits on this research report, please download the report brochure.


Global Wearable Fitness Technology Market by Technology Type


Technology Trends in Global Wearable Fitness Technology Market


Wearable Fitness Technology Heat Map


The study includes technology readiness, competitive intensity, regulatory compliance, disruption potential, trends, forecasts and strategic implications for the global wearable fitness technology by application, technology, and region as follows:

Technology Readiness by Technology Type

Competitive Intensity and Regulatory Compliance

Disruption Potential by Technology Type

Trends and Forecasts by Technology Type [$M shipment analysis from 2018 to 2030]:
  • Smartwatch
  • Wristband
  • Smartshoe
  • Smart Shirt/Jacket
  • Headband/Smartcap

Technology Trends and Forecasts by Application [$M shipment analysis from 2018 to 2030]:
  • Handwear
    • Smartwatch
    • Wristband
    • Smartshoe
    • Smart Shirt/Jacket
    • Headband/Smartcap
  • Torsowear
    • Smartwatch
    • Wristband
    • Smartshoe
    • Smart Shirt/Jacket
    • Headband/Smartcap
  • Legwear
    • Smartwatch
    • Wristband
    • Smartshoe
    • Smart Shirt/Jacket
    • Headband/Smartcap
  • Headwear
    • Smartwatch
    • Wristband
    • Smartshoe
    • Smart Shirt/Jacket
    • Headband/Smartcap
  • Others

Technology Trends and Forecasts by Region [$M shipment analysis for 2018 to 2030]:
  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • United Kingdom
    • Germany
    • France
  • Asia Pacific
    • Japan
    • China
    • South Korea
    • India
  • The Rest of the World

Latest Developments and Innovations in the Wearable Fitness Technologies

Companies / Ecosystems

Strategic Opportunities by Technology Type

Some of the wearable fitness companies profiled in this report include Fitbit, Apple, Xiaomi Technology, Garmin, Samsung Electronics, LG Electronics, Qualcomm, and Sony Corporation.
Below are the latest technological developments from top companies in the wearable fitness technology market:
  • Apple Watch Series 8 expected to launch new health sensors, including blood pressure and blood sugar monitoring capabilities.
  • Fitbit acquired by Google for $2.1 billion. Google has since integrated Fitbit into its health platform, Google Fit, and is releasing new Fitbit models with advanced health tracking features.
  • Nike unveils new FuelBand with advanced running metrics, including foot strike analysis and real-time coaching.
  • Textiles giant Levi Strauss partners with Google to develop smart jackets with embedded biometric sensors that can track heart rate, respiration, and posture.
  • Samsung Galaxy Buds 2 Pro with improved health tracking features launched. These earbuds can monitor heart rate, blood oxygen levels, and sleep patterns.
This report answers following 9 key questions:
Q.1 What are some of the most promising and high-growth technology opportunities for the wearable fitness technology market?
Q.2 Which technology will grow at a faster pace and why?
Q.3 What are the key factors affecting dynamics of different technologies? What are the drivers and challenges of these technologies in wearable fitness technology market?
Q.4 What are the levels of technology readiness, competitive intensity and regulatory compliance in this technology space?
Q.5 What are the business risks and threats to these technologies in wearable fitness technology market?
Q.6 What are the latest developments in wearable fitness technologies? Which companies are leading these developments? 
Q.7 Which technologies have potential of disruption in this market?
Q.8 Who are the major players in this wearable fitness technology market? What strategic initiatives are being implemented by key players for business growth?
Q.9 What are strategic growth opportunities in this wearable fitness technology space?
Table of Contents

1. Executive Summary

2. Technology Landscape
2.1. Technology Background and Evolution
2.2. Technology and Application Mapping
2.3. Supply Chain

3. Technology Readiness
3.1. Technology Commercialization and Readiness
3.2. Drivers and Challenges in Wearable Fitness Technologies
3.3. Competitive Intensity
3.4. Regulatory Compliance

4. Technology Trends and Forecasts Analysis from 2018-2030
4.1. Wearable Fitness Technology Opportunity
4.2. Technology Trends (2018-2023) and Forecasts (2014-2030)
4.2.1. Smartwatch
4.2.2. Wristband
4.2.3. Smartshoe
4.2.4. Smart Shirt/Jacket
4.2.5. Headband/Smartcap
4.3. Technology Trends (2018-2023) and Forecasts (2024-2030) by Application Segments
4.3.1. Handwear by Technology
4.3.1.1. Smartwatch
4.3.1.2. Wristband
4.3.1.3. Smartshoe
4.3.1.4. Smart Shirt/Jacket
4.3.1.5. Headband/Smartcap
4.3.2. Torsowear by Technology
4.3.2.1. Smartwatch
4.3.2.2. Wristband
4.3.2.3. Smartshoe
4.3.2.4. Smart Shirt/Jacket
4.3.2.5. Headband/Smartcap
4.3.3. Legwear by Technology
4.3.3.1. Smartwatch
4.3.3.2. Wristband
4.3.3.3. Smartshoe
4.3.3.4. Smart Shirt/Jacket
4.3.3.5. Headband/Smartcap
4.3.4. Headwear by Technology
4.3.4.1. Smartwatch
4.3.4.2. Wristband
4.3.4.3. Smartshoe
4.3.4.4. Smart Shirt/Jacket
4.3.4.5. Headband/Smartcap
4.3.5. Others

5. Technology Opportunities (2018-2030) by Region
5.1. Wearable Fitness Technology Market by Region
5.2. North American Wearable Fitness Technology Market
5.2.1. United States Wearable Fitness Technology Market
5.2.2. Canadian Wearable Fitness Technology Market
5.2.3. Mexican Wearable Fitness Technology Market
5.3. European Wearable Fitness Technology Market
5.3.1. The United Kingdom Wearable Fitness Technology Market
5.3.2. German Automotive Wearable Fitness Technology Market
5.3.3. French Automotive Wearable Fitness Technology Market
5.4. APAC  Wearable Fitness Technology Market
5.4.1. Chinese Wearable Fitness Technology Market
5.4.2. Japanese Wearable Fitness Technology Market
5.4.3. Indian Wearable Fitness Technology Market
5.4.4. South Korean Wearable Fitness Technology Market
5.5. ROW Wearable Fitness Technology Market

6. Latest Developments and Innovations in the Wearable Fitness Technologies

7. Companies / Ecosystem
7.1. Product Portfolio Analysis
7.2. Market Share Analysis
7.3. Geographical Reach

8. Strategic Implications
8.1. Implications
8.2. Growth Opportunity Analysis
8.2.1. Growth Opportunities for the Wearable Fitness Technology Market by Technology Type
8.2.2. Growth Opportunities for the Wearable Fitness Technology Market by Application
8.2.3. Growth Opportunities for the Wearable Fitness Technology Market by Region
8.3. Emerging Trends in the Wearable Fitness Technology Market
8.4. Disruption Potential
8.5. Strategic Analysis
8.5.1. New Product Development
8.5.2. Capacity Expansion of the Wearable Fitness Technology Market
8.5.3. Mergers, Acquisitions, and Joint Ventures in the Wearable Fitness Technology Market

9. Company Profiles of Leading Players
9.1. Fitbit
9.2. Apple
9.3. Xiaomi Technology
9.4. Garmin
9.5. Samsung Electronics
9.6. LG Electronics
9.7. Qualcomm
9.8. Sony Corporation
.

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Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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