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Surface Sizing Agent Trends and Forecast

The future of the global surface sizing agent market looks promising with opportunities in the fine paper and newspaper markets. The global surface sizing agent market is expected to reach an estimated $2.2 billion by 2030 with a CAGR of 5.2% from 2024 to 2030. The major drivers for this market are increasing manufacturer investments in research and development aimed at creating innovative products, growing popularity of digital printing, and rising demand for sustainable packaging.
Lucintel forecasts that emulsion type will remain the higher growing segment over the forecast period because it is utilized in surface sizing agents owing to their capacity to create stable and high-grade emulsions even at low concentrations.
APAC will remain the largest region over the forecast period due to surging demand emanating from emerging economies like China, India, Indonesia, Malaysia, Thailand, and others, coupled with growing populations and increasing disposable incomes.

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Surface Sizing Agent Trends and Forecast

Surface Sizing Agent by Segment

Emerging Trends in the Surface Sizing Agent Market

Several of the key areas impacting the surface sizing agent market are technology, environmental issues, and the changing needs of different industries that are shaping the surface sizing agent market. These trends are evolving the market and making way for other new products and applications.
• Increased Focus on Sustainability: There has been a trend towards surface sizing agents that are natural and do not harm the environment. This includes the use of renewable raw materials, typical biodegradable agents, or low-impact formulations that help a company adhere to laws and consumer demands for such ecological production.
• Advancements in Nanotechnology: Nanotechnology has been incorporated in surface sizing agents to improve their effectiveness. The incorporation of nanoparticles increases the strength, printability and environmental protection properties of the paper leading to enhanced quality of the paper products.
• Development of High-Performance Agents: The performance parameters of surface sizing agents are on the rise, especially in areas of application where increased strength and quality are needed. New agents with better adhesion, moisture resistance, and printability are being formulated as the industry progresses.
• Adoption of Water Based Formulations: There is a growing trend that so much water based agents are being used as replacement of solvent based surface sizing products. The water based agents are associated with low voc emissions as well as being eco-friendly and in line with the governments regulations and the need for sustainability.
• Customization for Specialty Applications: There is also growing market demand for so-called functional surface sizing agents which can be adopted for narrow applications like high printing and high-end paper products. These agents are effective in catering for specific needs of various sectors improving the level of performance of products.
In any case, these trends are initiating a profound evolution in the market, and in all segments of surface sizing agents. The factors include, enterprise focus on achieving sustainable solutions, rapid progress in nanotechnology, production of advanced multifunctional agents, shift to water based systems, and development of specialty agents. The companies are responding to these trends and changing towards the that is needed in the industry and the regulatory environment, creating improved and cleaner products.
Emerging Trends in the Surface Sizing Agent Market

Recent Developments in the Surface Sizing Agent Market

The surface sizing agent market has undergone important developments that are revolutionizing the market and changing product offerings. The developments are triggered by technology, regulation and consumer behavior.
• Development of Eco-Friendly Formulations: There is growing concern and interest for the users to create environmentally safe surface sizing agents. New formulations are based upon the use of renewable materials and either non-polluting or biodegradable ones to help in promoting sustainability.
• New Trends in Nanotechnology: Nanotechnology is being incorporated into the formulation of surface sizing agents in order to improve their efficacy. The use of nanoparticles increases the strength, quality and even durability of paper products and leads to the improvement of paper making technologies.
• Rise of Water-Borne Agents: The trend of using water-borne surface sizing agents is also on the rise due to the lesser level of environmental risks associated with their use in comparison to solvent based products. Such agents lower VOC emissions and meet stricter environmental regulations.
• Emergence of Agents with Enhanced Characteristics: Successful surface sizing formulation changes are focusing on an enhanced performance of the agents with respect to strength, resistance, and printability. These developments respond to the tendencies towards more sophisticated paper products.
• Targeting Niche Markets: Within the market, there is also increased activity accompanying the creation of surface sizing agents that are specialized for certain needs. These agents fulfill special needs in the domain of high-end printing, and in specialty paper products, thereby boosting product performance.
These developments are impacting the surface sizing agent market by fostering invention, enhancing the effectiveness of the product, and mitigating some of the negative aspects. The shift is organized by market forces such as introduction of eco-friendly formulations, technology progress in nanotechnology, increase of water soluble agents and concentration on particular high-performance and specialized application areas.

Strategic Growth Opportunities for Surface Sizing Agent Market

The various applications and stakeholders in the surface sizing agent market provide the market with numerous strategic growth opportunities. These opportunities are market and regulatory driven towards addressing the role of technology in the market and innovation coverage.
• Growth in Biobased Packaging: The improvement in the environmental performance of the packaging initiated the need for the surface scuffing agents that can make biobased and recyclable paper products durable. There is an opportunity to penetrate the market by developing agents which enhance the performance of green packaging materials.
• Advancements in Printing Applications: As the markets are evolving, there is an increasing demand for quality printing applications, both digital printing and offset printing. There are opportunities for the growth of the printing industry through the use of surface sizing agents which enhance print quality, ink adhesion and even color reproduction.
• Development of Specialty Paper Products: The thermal and filter papers as some of the specialty papers products markets have considerable growth over time. Focusing on developing surface sizing agents for such specific applications can create prospects for growth and fulfill certain performance characteristics.
• Integration of Sustainable Technologies: The regulatory requirements and preferences of consumers towards eco-friendly products encourage the purchase of surface sizing agents incorporated with technologies that improve sustainability such as designing water-based formulations and incorporation of biodegradable materials.
• Emerging Markets and Regional Expansion: Strategic growth opportunities abound by venturing into new markets where there is an increased capacity to use paper and paper-based packaging materials. The market growth can also be spurred by venturing into areas that are characterized by a steady growth in consumption of quality and sustainable paper products.
These growth opportunities highlight areas for expansion and innovation in the surface sizing agent market. As the competitive environment shifts due to the evolution of industry trends such as renewable packaging, advances in printing applications, specialty paper products, sustainable technologies and developing markets, companies will also be able to leverage changes to stimulate growth in the competitive environment.

Surface Sizing Agent Market Driver and Challenges

There are many factors acting on the surface sizing agent market, which determine the direction of its enlargement and growth. These factors include technology developments, law requirements, and market conditions.
The factors responsible for driving the surface sizing agent market include:
1. Technological Improvements: The enhancement in surface sizing technology where there is the formulation of high performance and greener agents is supporting the growth of the market. New formulation and application technologies improve the quality and performance of the paper.
2. Increase in the Number of Eco-Friendly Products: Because of more emphasis from consumers and regulations on the sustainable products, there is rising adoption of green surface sizing agents. Hence, manufacturers are creating packaging products that contain renewable and biodegradable materials.
3. Rise in the Packaging and Printing Industry: The surface sizing agents market is positively impacted by the growth in the packaging and printing industries. The growth of these industries is based on an improved paper that has enhanced printability and durability.
4. Environmental Regulations: There has been a rise in the environmental regulations and standards on the VOC content in surface sizing agents which has led to the evolution of low VOC and water-based surface sizing agents. Undoubtedly, the pressure from the regulations is therefore a force for innovative change in the rather conservative surface sizing agents market segment.
5. Growing Demand for Specialty Paper Products: This change is framed by the growing demand for specialty paper products, and surface sizing agents are finding opportunities in addressing performance based needs of various attributes, including thermal and filter papers.
Challenges in the surface sizing agent market are:
1. High Development and Production Costs: Developing and producing advanced surface sizing agents is likely to be expensive especially where advanced ones are required to be manufactured. Funds required for research, development and production are likely to determine the profitability as well as the entry of new products into the market.
2. Complex Regulatory Environment: Over compliance has been a challenge and the stand for environmental laws keeps changing in credibility. There is a need for compliance and learning about the current regulations in order to produce products that fully satisfy all the standards set.
3. Raw Material Price Fluctuations: Changes in the price of surface sizing agents or its ingredients which are mechanical in nature may lead to changes in the production costs. Raw material price changes results in reduced products pricing and subsequently some level of profit.
4. Competition and Market Saturation: There are many companies producing surface sizing agents and the rivalry among them is very fierce given that similar types of products are available at similar prices. In such a scenario where the market is saturated, there could be price wars forcing the company into innovation and quality.
5. Changing Consumer Preferences: But these trends are also challenges to the companies as their customers’ tastes and expectations are changing towards green and high performing products. Companies have to adapt to these changes and new trends by more investment and innovativeness.
The drivers and challenges affecting the market for surface sizing agents exhibit how volatile the market is. Growth in the market is spurred by rising technology advancement, increased sustainability concerns and increasing market size, while costs, regulations, raw materials, competition and consumer tastes, present challenges. It is important to foster all these aspects if the ambition is to get in and stay in the market for the long haul.

List of Surface Sizing Agent Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies surface sizing agent companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the surface sizing agent companies profiled in this report include-
• SEIKO
• Kemira
• Solenis
• Polyscope Polymers
• Orient Packagings
• Harima Chemicals
• Chengming Chemical

Surface Sizing Agent by Segment

The study includes a forecast for the global surface sizing agent by type, application, and region.

Surface Sizing Agent Market by Type [Analysis by Value from 2018 to 2030]:


• Solution Type
• Emulsion Type

Surface Sizing Agent Market by Application [Analysis by Value from 2018 to 2030]:


• Fine Paper
• Newspaper
• Other

Surface Sizing Agent Market by Region [Analysis by Value from 2018 to 2030]:


• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Surface Sizing Agent Market

Surface sizing agents have become of great essence in augmenting quality academics including strength, printability, moisture, and grease resistance of paper and paperboard products. Investigating the advent of the modern surface sizing agents manufacturers are inspired by either technological advancement, changing of the consumers’ behaviors, or the increasing trends in the regulations. There’s a shift towards development of greener and more better products that fits various industry requirements. Presented below, brief outlines show the current directions of the industry progress in the USA, China, Germany, India, and Japan:
• United States: In U.S.A, there has been a rapid realization in the use of scarification surface agents which are environmentally friendly owing to massive environmental policies and pressure on sustainability from other consumers. Further companies are engaging in responsive research to come up with environmentally friendly and low-VOC (volatile organic compound) sizing agents. Moreover, technologies associated with nanotechnology have been able to improve the results of paper strength and the quality through efficient functioning of surface sizing agents.
• China: China has set out to upgrade its paper industry and help it expand its packaging sector through innovative surface size application technologies. Other developments are the recent launch of high-performance water based sizing agents which enhance durability and printability of paper. The government of China is also enhancing the use of non-pollution using sizing agents in order to meet national objectives of sustainability.
• Germany: With a clear focus on sustainability and satisfying regulatory requirements, Germany is at the forefront of innovations in surface sizing agents. Other developments include the effort to utilize materials and resources that are bio-based and replenishable to sizing agents in order to diminish the usage of petrochemical constitutions. German enterprises are also utilizing application systems that are more sophisticated and which increase the scope and level of effectiveness of sizing agents during the papermaking process.
• India: The surface sizing agent market in India is changing with an aim of enhancing the end use paper quality especially in packaging and printing. Such recent developments include the remarkable progress in picture framing pre-fabrication management and construction omnidirectional devices containing advanced synthetic and semi synthetic sizing agents. At the same time, Indian manufacturers are developing green sizing agents due to rising concern of environmental issues.
• Japan: If we specifically examine the country of Japan, the surface sizing agent market is witnessing a growth in advanced high-performance and specialty types of sizing agents. More than ever, manufacturers in Japan are looking for advanced water-based and chemical-free sizing agents which help in the defense of certain high-end printing and specialty paper products. In addition, it is becoming common to also focus on the inclusion of recycling technologies within the sizing process for environmental reasons.

Features of the Global Surface Sizing Agent Market

Market Size Estimates: Surface sizing agent market size estimation in terms of value ($B).
Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.
Segmentation Analysis: Surface sizing agent market size by type, application, and region in terms of value ($B).
Regional Analysis: Surface sizing agent market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
Growth Opportunities: Analysis of growth opportunities in different type, application, and regions for the surface sizing agent market.
Strategic Analysis: This includes M&A, new product development, and competitive landscape of the surface sizing agent market.
Analysis of competitive intensity of the industry based on Porter’s Five Forces model.

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FAQ

Q.1 What is the surface sizing agent market size?
Answer: The global surface sizing agent market is expected to reach an estimated $2.2 billion by 2030.
Q.2 What is the growth forecast for surface sizing agent market?
Answer: The global surface sizing agent market is expected to grow with a CAGR of 5.2% from 2024 to 2030.
Q.3 What are the major drivers influencing the growth of the surface sizing agent market?
Answer: The major drivers for this market are increasing manufacturer investments in research and development aimed at creating innovative products, growing popularity of digital printing, and rising demand for sustainable packaging.
Q4. What are the major segments for surface sizing agent market?
Answer: The future of the global surface sizing agent market looks promising with opportunities in the fine paper and newspaper markets.
Q5. Who are the key surface sizing agent market companies?
Answer: Some of the key surface sizing agent companies are as follows:
• SEIKO
• Kemira
• Solenis
• Polyscope Polymers
• Orient Packagings
• Harima Chemicals
• Chengming Chemical
Q6. Which surface sizing agent market segment will be the largest in future?
Answer: Lucintel forecasts that emulsion type will remain the higher growing segment over the forecast period because it is utilized in surface sizing agents owing to their capacity to create stable and high-grade emulsions even at low concentrations.
Q7. In surface sizing agent market, which region is expected to be the largest in next 5 years?
Answer: APAC will remain the largest region over the forecast period due to surging demand emanating from emerging economies like China, India, Indonesia, Malaysia, Thailand, and others, coupled with growing populations and increasing disposable incomes.
Q.8 Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

Q.1. What are some of the most promising, high-growth opportunities for the surface sizing agent market by type (solution type and emulsion type), application (fine paper, newspaper, and other), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?
For any questions related to Surface Sizing Agent Market, Surface Sizing Agent Market Size, Surface Sizing Agent Market Growth, Surface Sizing Agent Market Analysis, Surface Sizing Agent Market Report, Surface Sizing Agent Market Share, Surface Sizing Agent Market Trends, Surface Sizing Agent Market Forecast, Surface Sizing Agent Companies, write Lucintel analyst at email: helpdesk@lucintel.com. We will be glad to get back to you soon.

Table of Contents

1. Executive Summary

2. Global Surface Sizing Agent Market : Market Dynamics
2.1: Introduction, Background, and Classifications
2.2: Supply Chain
2.3: Industry Drivers and Challenges 

3. Market Trends and Forecast Analysis from 2018 to 2030
3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
3.2. Global Surface Sizing Agent Market Trends (2018-2023) and Forecast (2024-2030)

3.3: Global Surface Sizing Agent Market by Type
3.3.1: Solution Type
3.3.2: Emulsion Type








3.4: Global Surface Sizing Agent Market by Application
3.4.1: Fine Paper
3.4.2: Newspaper
3.4.3: Other


















4. Market Trends and Forecast Analysis by Region from 2018 to 2030
4.1: Global Surface Sizing Agent Market by Region
4.2: North American Surface Sizing Agent Market
4.2.1: North American Surface Sizing Agent Market by Type: Solution Type and Emulsion Type
4.2.2: North American Surface Sizing Agent Market by Application: Fine Paper, Newspaper, and Other


4.3: European Surface Sizing Agent Market
4.3.1: European Surface Sizing Agent Market by Type: Solution Type and Emulsion Type
4.3.2: European Surface Sizing Agent Market by Application: Fine Paper, Newspaper, and Other


4.4: APAC Surface Sizing Agent Market
4.4.1: APAC Surface Sizing Agent Market by Type: Solution Type and Emulsion Type
4.4.2: APAC Surface Sizing Agent Market by Application: Fine Paper, Newspaper, and Other


4.5: ROW Surface Sizing Agent Market
4.5.1: ROW Surface Sizing Agent Market by Type: Solution Type and Emulsion Type
4.5.2: ROW Surface Sizing Agent Market by Application: Fine Paper, Newspaper, and Other



5. Competitor Analysis
5.1: Product Portfolio Analysis
5.2: Operational Integration
5.3: Porter’s Five Forces Analysis

6. Growth Opportunities and Strategic Analysis
6.1: Growth Opportunity Analysis
6.1.1: Growth Opportunities for the Global Surface Sizing Agent Market by Type
6.1.2: Growth Opportunities for the Global Surface Sizing Agent Market by Application
6.1.3: Growth Opportunities for the Global Surface Sizing Agent Market by Region

6.2: Emerging Trends in the Global Surface Sizing Agent Market

6.3: Strategic Analysis
6.3.1: New Product Development
6.3.2: Capacity Expansion of the Global Surface Sizing Agent Market
6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Surface Sizing Agent Market
6.3.4: Certification and Licensing

7. Company Profiles of Leading Players
7.1: SEIKO
7.2: Kemira
7.3: Solenis
7.4: Polyscope Polymers
7.5: Orient Packagings
7.6: Harima Chemicals
7.7: Chengming Chemical



.

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Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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