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Service sector including technology based industries are likely to drive Romanian economy. Recovery of global economy particularly European economy would impact positively on country. Romania proposes a broad range of IT services, responding to the most sophisticated needs of the Romanian companies including banks, fund administra

tion, e-commerce, etc. Romanian economy is likely to grow to $252 billion at the current price by 2019, at a CAGR of 3.1% during 2014 to 2019.
 
Lucintel, a leading global management consulting and market research firm, has analyzed the political, economic, social, technological, legal, and environmental factors of Romania, and has come up with a comprehensive research report “PESTLE Analysis of Romania 2014”. This report provides an analysis of the Romanian economy from historical, current, and future perspectives. SWOT analysis, scenario analysis, and risk analysis of Romania is also included in the report. The report also includes forecast of the economic growth through 2018.
 
The report highlights various drivers and challenges which have influence on investment decisions in the economy. The country faces only social challenges including decreasing population and high corruption. Major social concern for the country is decreasing population due to higher emigration rate which will affect the income levels and purchasing power of the country. Continuous digital innovation in Romania led technology based industries to grow with higher rate. It is evident that digitalization is beginning to displace the traditional media forms. Another emerging industry in Romania is financial intermediaries including Banking activities and NBFCs (Non-Banking Financial Corporations). Growing need and enhancement in technology leads banking industry to grow with CAGR of 2% over the period from 2008-2013.
 
This unique report from Lucintel will provide you with valuable information, insights, and tools needed to identify new growth opportunities and operate your business successfully in this market. This report will save hundreds of hours of your own personal research time and will significantly benefit you in expanding your business in this market. In today’s stringent economy, you need every advantage that you can find.
 
To make business, investment, and strategic decisions, you need timely, useful information. This market report fulfills this core need and is an indispensable reference guide for multinational materials suppliers, product manufacturers, investors, executives, distributors, and many more that operate in this market. 
 
Some of the features of this report:
  • Trend and forecast for key macroeconomic variables that are useful to make major investment decision
  • Analysis on economic activity, investment environment, and trade structure of the country
  • Major industries in  Romania and its contribution to GPD
  • Trends in savings, investments, and consumptions 
  • Analysis of Political, Economic, Social, Technological, Legal, and Environmental scenarios as well as their impact on different industries
  • Analyses on geographical importance and social structure such as labor quality
  • Strength, Weakness, Opportunity, and Threat (SWOT) analysis of   Romania
  • More than 26 figures/charts and 13 tables are provided in this roughly 65-page report.
Table of Contents
1. Executive Summary
 
2. Romania Political Analysis
2.1: Structure and stability of government
2.2: Government changes and policy stability
2.2.1: Policy agenda- reforms and future plans
 
3. Romania Economic Analysis
3.1: GDP growth rate and sectoral contribution to GDP
3.2: Scenario analysis- future economic growth scenario of Romania
3.3: Pricing trends - recent developments
3.4: Major economic growth drivers- consumption, saving, and investment
3.5: International trade and its contribution to GDP
3.6: Foreign direct investment (FDI)-pattern of investment
 
4. Romania Economic and Business Risk Analysis
4.1: Risk in financial sector
4.1.1: Risk in current account balance
4.1.2: Risk in balance of payment (BOP)
4.1.3: Risk in fiscal balance
4.1.4: External debt and default risk
4.1.5: Risk in foreign exchange reserves and exchange rate
4.2: Credibility in debt market
 
5. Romania Social Analysis
5.1: Social and demographic analysis
5.2: Labor market-quality and availability
5.3: Social development index
 
6. Romania R&D and Technological Factors
6.1: R&D expenditure-technological changes
6.2: Impact of technology in industry
6.3: Technology policy
 
7. Romania Legal Analysis
7.1: Company law
7.2: Labor law
7.3: Tax law
7.4: Economic policies-recent developments
7.5: Doing business in Romania 2013-process to establish business
 
8. Romania Environmental Analysis
8.1: Environment Policy
 
9. SWOT Analysis-Search of Potential Opportunity in Romania
 
 
List of Figures
 
Chapter 3. Romania Economic Analysis
Figure 3.1: Global economic scenario
Figure 3.2: Trend of real GDP growth rate
Figure 3.3: Trend of per capita income
Figure 3.4: GDP sectoral contribution, 2013
Figure 3.5: Share of different sectors to GDP, 2013e
Figure 3.6: Trend of leading industries in Romania
Figure 3.7: Future economic growth scenario of Romania
Figure 3.8: Quarterly trend of inflation and interest rates
Figure 3.9: Annual trend of inflation and interest rate
Figure 3.10: Trend of savings and investments as percentage of GDP
Figure 3.11: Trend of consumption expenditure as percentage of GDP
Figure 3.12: Romania’s international trade structure
Figure 3.13: Exports and imports as percentage of GDP
Figure 3.14: FDI inflows by industry
 
Chapter 4. Romania Economic and Business Risk Analysis
Figure 4.1: Trend of current account balance and percentage of GDP
Figure 4.2: Terms of trade of Romania
Figure 4.3: Trend of balance of payment
Figure 4.4: Trend of government revenue and expenditure as percentage of GDP
Figure 4.5: Trend of gross government debt as percentage of GDP
Figure 4.6: Trend of gross government debt
Figure 4.7: Trend of foreign exchange reserves and exchange Rate
 
Chapter 5. Romania Social Analysis
Figure 5.1: Political map of Romania
Figure 5.2: Trend of population in Romania
Figure 5.3: Population age structure
Figure 5.4: Trend of unemployment rate 
 
Chapter 6. Romania R&D and Technological Factors
Figure 6.1: Trend of R&D expenditure in Romania
 
List of Tables
Chapter 1. Executive Summary
Table 1.1: Factors affecting business in Romania
 
Chapter 2. Romania Political Analysis 
Table 2.1: Political factors and their impact on Business
 
Chapter 3. Romania Economic Analysis 
Table 3.1: Factors affecting industrial growth
Table 3.2: Economic factors and their impact on business 
Table 3.3: Economic insights of Romania
 
Chapter 4. Romania Economic and Business Risk Analysis
Table 4.1: Credit Rating of Countries by Moody’s, Fitch, and S&P
 
Chapter 5. Romania Social Analysis 
Table 5.1: Corruption, GINI, Homicide, and Human Development Index
Table 5.2: Social factors and their impact on business
 
Chapter 6. Romania R&D and Technological Factors
Table 6.1: Technological factors and their impact on business
 
Chapter 7. Romania Legal Analysis 
Table 7.1: Indicators for starting business
Table 7.2: Ranking in 2013 for ease of doing business
Table 7.3: Legal factors and their impact on business
 
Chapter 8. Romania Environmental Analysis
Table 8.1: Environmental factors and their impact on business
.

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More than 26 figures/charts and 13 tables are provided in this roughly 65-page report.
Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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