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Automated Testing Market Trends and Forecast
 
The future of the automated testing market looks promising with opportunities in the banking, financial services, and insurance (BFSI), automotive, defense and aerospace, healthcare and life sciences, retail, telecom, IT and ITes, manufacturing, logistics and transportation, energy & utilities, and media & entertainment sectors. The global automated testing market is expected to grow with a CAGR of 16% to 18% from 2023 to 2028. The major drivers for this market are growing implementation of advanced automation testing methods such as DevOps and Agile approaches among end use industries and rising demand for performance testing to ensure continuous and sustainable services.
Automated Testing Market
Emerging Trends in the Automated Testing Market
Emerging trends which have a direct impact on the dynamics of the industry include the introduction of codeless test automation and growing adoption of AI (Artificial Intelligence) and Machine Learning (ML) among test automation.
A more than 150-page report is developed to help in your business decisions.  Sample figures with some insights are shown below. To learn the scope, benefits, companies researched and other details of the global automated testing market report, please download the report brochure.
 Automated Testing Market by Segments
Automated Testing Market by Segment
The study includes a forecast for the global automated testing market by component, end point interface, organization size, end use industry, and region, as follows:
Automated Testing Market by Component [Value ($B) Shipment Analysis from 2017 to 2028]:
  • Testing Type
    • Static Testing
    • Dynamic Testing
      • Functional Testing
      • Non-Functional Testing
        • API Testing
        • Security Testing
        • Performance Testing
        • Compliance Testing
        • Compatibility Testing
        • Usability Testing
  • Services
    • Advisory and Consulting
    • Planning and Development
    • Support and Maintenance
    • Documentation and Training
    • Implementation
    • Managed
    • Others
Automated Testing Market by End Point Interface [Value ($B) Shipment Analysis from 2017 to 2028]:
  • Mobile
  • Web
  • Desktop
  • Embedded Software
Automated Testing Market by Organization Size [Value ($B) Shipment Analysis from 2017 to 2028]:
  • Small and Medium Enterprises (SMEs)
  • Large Enterprises
Automated Testing Market by End Use Industry [Value ($B) Shipment Analysis from 2017 to 2028]:
  • BFSI
  • Automotive
  • Defense and Aerospace
  • Healthcare and Lifesciences
  • Retail
  • Telecom
  • IT and ITes
  • Manufacturing
  • Logistics and Transportation
  • Energy and Utilities
  • Media and Entertainment
Automated Testing Market by Region [Value ($B) Shipment Analysis from 2017 to 2028]:
  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World
List of Automated Testing Companies
Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies automated testing companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the automated testing companies profiled in this report include. 
Automated Testing Market Insights
  • Lucintel forecasts that testing type will remain the larger segment over the forecast period due to the growing use of various testing types, such as static and dynamic testing, to enable accurate, fast, and efficient software deployment.
  • Retail is expected to remain the largest segment due to the increasing use of automation technologies in the retail sector to deliver real-time marketing and advertising and analytics-based decisions.
  • North America will remain the largest region due to the growing demand for performance testing among the enterprises & developers and rising adoption of IoT based devices & application among industries in the region.
Features of the Automated Testing Market
  • Market Size Estimates: Automated testing market size estimation in terms of value ($B).
  • Trend and Forecast Analysis: Market trends (2017-2022) and forecast (2023-2028) by various segments and regions.
  • Segmentation Analysis: Automated testing market size by various segments, such as by component, end point interface, organization size, end use industry, and region.
  • Regional Analysis: Automated testing market breakdown by North America, Europe, Asia Pacific, and the Rest of the World.
  • Growth Opportunities: Analysis on growth opportunities in different by component, end point interface, organization size, end use industry, and regions for the automated testing market.
  • Strategic Analysis: This includes M&A, new product development, and competitive landscape for the automated testing market.
  • Analysis of competitive intensity of the industry based on Porter’s Five Forces model.
FAQ
Q1. What is the automated testing market size?
Answer: The global automated testing market is expected to reach an estimated $xx billion by 2028.
Q2. What is the growth forecast for automated testing market?
Answer: The global automated testing market is expected to grow with a CAGR of 16% to 18% from 2023 to 2028.
Q3. What are the major drivers influencing the growth of the automated testing market?
Answer: The major drivers for this market are growing implementation of advanced automation testing methods such as DevOps and Agile approaches among end use industries and rising demand for performance testing to ensure continuous and sustainable services.
Q4. What are the major segments for automated testing market?
Answer: The future of the automated testing market looks promising with opportunities in the banking, financial services, and insurance (BFSI), automotive, defense and aerospace, healthcare and life sciences, retail, telecom, IT and ITes, manufacturing, logistics and transportation, energy & utilities, and media & entertainment sectors.
Q5. What are the emerging trends in automated testing market?
Answer: Emerging trends which have a direct impact on the dynamics of the industry includes introduction of codeless test automation and growing adoption of AI (Artificial Intelligence) and Machine Learning (ML) among test automation.
Q6. Who are the key automated testing companies?
Answer: Some of the key automated testing companies are as follows:
  • Accenture
  • Four Technologies
  • Applitools
  • Astegic
  • Broadcom
  • Capgemini
  • Cigniti Technologies
Q7. Which automated testing segment will be the largest in future?
Answer: Lucintel forecasts that testing type will remain the larger segment over the forecast period due to the growing use of various testing types, such as static and dynamic testing, to enable accurate, fast, and efficient software deployment.
Q8. In automated testing market, which region is expected to be the largest in next 5 years?
Answer: North America will remain the largest region due to the growing demand for performance testing among the enterprises & developers and rising adoption of IoT based devices & application among industries in the region. 
Q9. Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% Customization Without any Additional Cost.
 
This report answers following 11 key questions
Q.1. What are some of the most promising, high-growth opportunities for the automated testing market by component (testing type and services), end point interface (mobile, web, desktop, and embedded software), organization size (SMEs and large enterprises), and end use industry (BFSI, automotive, defense and aerospace, healthcare and lifesciences, retail, telecom, IT and ITes, manufacturing, logistics and transportation, energy and utilities, and media and entertainment), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

For any questions related to automated testing market or related to automated testing companies, automated testing market size, automated testing market share, automated testing analysis, write Lucintel analyst at email: helpdesk@lucintel.com. We will be glad to get back to you soon.
Table of Contents
 
1. Executive Summary

2. Global Automated Testing Market: Market Dynamics
2.1: Introduction, Background, and Classifications
2.2: Supply Chain
2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2017 to 2028
3.1: Macroeconomic Trends (2017-2022) and Forecast (2023-2028)
3.2: Global Automated Testing Market Trends (2017-2022) and Forecast (2023-2028)
3.3: Global Automated Testing Market by Component
3.3.1: Testing Type
3.3.1.1: Static Testing
3.3.1.2: Dynamic Testing
3.3.1.2.1: Functional Testing
3.3.1.2.2: Non-Functional Testing
3.3.1.2.2.1: API Testing
3.3.1.2.2.2: Security Testing
3.3.1.2.2.3: Performance Testing
3.3.1.2.2.4: Compliance Testing
3.3.1.2.2.5: Compatibility Testing
3.3.1.2.2.6: Usability Testing
3.3.2: Services
3.3.2.1: Advisory and Consulting
3.3.2.2: Planning and Development
3.3.2.3: Support and Maintenance
3.3.2.4: Documentation and Training
3.3.2.5: Implementation
3.3.2.6: Managed
3.3.2.7: Others
3.4: Global Automated Testing Market by End Point Interface
3.4.1: Mobile
3.4.2: Web
3.4.3: Desktop
3.4.4: Embedded Software
3.5: Global Automated Testing Market by Organization Size
3.5.1: SMEs
3.5.2: Large Enterprises
3.6: Global Automated Testing Market by End Use Industry
3.6.1: BFSI
3.6.2: Automotive
3.6.3: Defense and Aerospace
3.6.4: Healthcare and Lifesciences
3.6.5: Retail
3.6.6: Telecom
3.6.7: IT and ITes
3.6.8: Manufacturing
3.6.9: Logistics and Transportation
3.6.10: Energy and Utilities
3.6.11: Media and Entertainment

4. Market Trends and Forecast Analysis by Region from 2017-2028
4.1: Global Automated Testing Market by Region
4.2: North American Automated Testing Market
4.2.1: North American Automated Testing Market by End Point Interface: Mobile, Web, Desktop, and Embedded Software
4.2.2: North American Automated Testing Market by End Use Industry: BFSI, Automotive, Defense and Aerospace, Healthcare and Lifesciences, Retail, Telecom, IT and ITes, Manufacturing, Logistics and Transportation, Energy and Utilities, and Media and Entertainment
4.3: European Automated Testing Market
4.3.1: European Automated Testing Market by End Point Interface: Mobile, Web, Desktop, and Embedded Software
4.3.2: European Automated Testing Market by End Use Industry: BFSI, Automotive, Defense and Aerospace, Healthcare and Lifesciences, Retail, Telecom, IT and ITes, Manufacturing, Logistics and Transportation, Energy and Utilities, and Media and Entertainment
4.4: APAC Automated Testing Market
4.4.1: APAC Automated Testing Market by End Point Interface: Mobile, Web, Desktop, and Embedded Software
4.4.2: APAC Automated Testing Market by End Use Industry: BFSI, Automotive, Defense and Aerospace, Healthcare and Lifesciences, Retail, Telecom, IT and ITes, Manufacturing, Logistics and Transportation, Energy and Utilities, and Media and Entertainment
4.5: ROW Automated Testing Market
4.5.1: ROW Automated Testing Market by End Point Interface: Mobile, Web, Desktop, and Embedded Software
4.5.2: ROW Automated Testing Market by End Use Industry: BFSI, Automotive, Defense and Aerospace, Healthcare and Lifesciences, Retail, Telecom, IT and ITes, Manufacturing, Logistics and Transportation, Energy and Utilities, and Media and Entertainment

5. Competitor Analysis
5.1: Product Portfolio Analysis
5.2: Operational Integration
5.3: Porter’s Five Forces Analysis

6. Growth Opportunities and Strategic Analysis
6.1: Growth Opportunity Analysis
6.1.1: Growth Opportunities for the Global Automated Testing Market by Component
6.1.2: Growth Opportunities for the Global Automated Testing Market by End Point Interface
6.1.3: Growth Opportunities for the Global Automated Testing Market by Organization Size
6.1.4: Growth Opportunities for the Global Automated Testing Market by End Use Industry
6.1.5: Growth Opportunities for the Global Automated Testing Market by Region
6.2: Emerging Trends in the Global Automated testing Market
6.3: Strategic Analysis
6.3.1: New Product Development
6.3.2: Capacity Expansion of the Global Automated Testing Market
6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Automated Testing Market

7. Company Profiles of Leading Players
7.1: Accenture
7.2: AFour Technologies
7.3: Applitools
7.4: Astegic
7:5: Broadcom
7.6: Capgemini
7.7: Cigniti Technologies

.

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Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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