AI Marketing Software Market Trends and Forecast
The future of the global AI marketing software market looks promising with opportunities in the large enterprise and SMEs markets. The global AI marketing software market is expected to grow with a CAGR of 23.6% from 2024 to 2030. The major drivers for this market are rising importance of customer segmentation and behavior analysis in AI-driven marketing strategies, expansion of digital advertising platforms and social media channels, and growth of big data analytics.
• Lucintel forecasts that cloud-based is expected to witness higher growth over the forecast period.
• Within this market, large enterprise is expected to witness the higher growth.
• APAC is expected to witness the highest growth over the forecast period.
Country Wise Outlook for the AI Marketing Software Market
• United States - Salesforce launches AI-powered Marketing Cloud Einstein for personalized customer journeys. Companies target AI to enhance digital marketing ROI. Government promotes AI innovation with grants for tech firms.
• United Kingdom - Adobe introduces AI-driven Adobe Experience Cloud for real-time marketing insights. Companies aim for AI to optimize customer engagement. Government supports AI adoption with funding for digital innovation.
• China - Baidu develops AI marketing tools integrating deep learning for targeted advertising. Companies focus on AI for consumer data analytics. Government encourages AI growth in tech sectors with subsidies.
• India - Infosys unveils AI-based marketing solutions for data-driven campaign optimization. Companies adopt AI to improve marketing efficiency. Government promotes AI technology with incentives for digital transformation in marketing and advertising.
A more than 150-page report is developed to help in your business decisions. Sample figures with some insights are shown below.
AI Marketing Software Market by Segment
The study includes a forecast for the global aiing software market by type, application, and region.
AI Marketing Software Market by Type [Value from 2018 to 2030]:
• Cloud-Based
• On-Premise
AI Marketing Software Market by Application [Value from 2018 to 2030]:
• Large Enterprises
• SMEs
AI Marketing Software Market by Region [Value from 2018 to 2030]:
• North America
• Europe
• Asia Pacific
• The Rest of the World
List of AI Marketing Software Companies
Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies aiing software companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the aiing software companies profiled in this report include-
• HubSpot Marketing Hub
• Jasper
• Birdeye
• Salesforce
• Surfer
• Frase
• SOCi
Recent Development in the AI Marketing Software Market
• Salesforce: Salesforce launches Marketing Cloud Einstein, integrating AI to deliver personalized customer experiences and predictive marketing insights.
• Adobe: Adobe expands Adobe Experience Cloud with AI capabilities for real-time analytics and AI-powered automation in digital marketing campaigns.
• HubSpot: HubSpot introduces AI-powered marketing tools for lead scoring and personalized content recommendations, enhancing marketing automation efficiency.
• Oracle: Oracle develops AI-driven Oracle Marketing Cloud, leveraging machine learning for advanced audience segmentation and campaign optimization.
Features of the Global AI Marketing Software Market
Market Size Estimates: AI marketing software market size estimation in terms of value ($B).
Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.
Segmentation Analysis: AI marketing software market size by type, application, and region in terms of value ($B).
Regional Analysis: AI marketing software market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the AI marketing software market.
Strategic Analysis: This includes M&A, new product development, and competitive landscape of the AI marketing software market.
Analysis of competitive intensity of the industry based on Porter’s Five Forces model.
FAQ
Q1. What is the growth forecast for AI marketing software market?
Answer: The global AI marketing software market is expected to grow with a CAGR of 23.6% from 2024 to 2030.
Q2. What are the major drivers influencing the growth of the AI marketing software market?
Answer: The major drivers for this market are rising importance of customer segmentation and behavior analysis in AI-driven marketing strategies, expansion of digital advertising platforms and social media channels, and growth of big data analytics.
Q3. What are the major segments for AI marketing software market?
Answer: The future of the global AI marketing software market looks promising with opportunities in the large enterprise and SMEs markets.
Q4. Who are the key AI marketing software market companies?
Answer: Some of the key aiing software companies are as follows:
• HubSpot Marketing Hub
• Jasper
• Birdeye
• Salesforce
• Surfer
• Frase
• SOCi
Q5. Which AI marketing software market segment will be the largest in future?
Answer: Lucintel forecasts that cloud-based is expected to witness higher growth over the forecast period.
Q6. In AI marketing software market, which region is expected to be the largest in next 5 years?
Answer: APAC is expected to witness the highest growth over the forecast period.
Q7. Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% customization without any additional cost.
This report answers following 11 key questions:
Q.1. What are some of the most promising, high-growth opportunities for the AI marketing software market by type (cloud-based and on-premise), application (large enterprises and SMEs), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?
For any questions related to AI Marketing Software Market Market, AI Marketing Software Market Market Size, AI Marketing Software Market Market Growth, AI Marketing Software Market Market Analysis, AI Marketing Software Market Market Report, AI Marketing Software Market Market Share, AI Marketing Software Market Market Trends, AI Marketing Software Market Market Forecast, AI Marketing Software Market Companies, write Lucintel analyst at email: helpdesk@lucintel.com. We will be glad to get back to you soon.