Consumer & Retail

According to a market report by Lucintel, the future of the household detergent surfactant market looks promising with opportunities in various product types, such as anionic surfactants, non-ionic surfactants, cationic surfactants, and amphoteric surfactants. The global household detergent surfactant market is expected to reach an estimated $32.0 billion by 2028 with a CAGR of 6% from 2023 to 2028. The major drivers for this market are growing population, increasing need for effective and affordable cleaning products, and rise in consumers’ consciousness towards maintaining hygiene and cleanliness.



Within this market, anionic surfactants are expected to remain the largest product type segment as they create more foam without compromising the cleaning ability of the surfactant.

North America will remain the largest region due to the growing demand for bio-based surfactants and increasing standard of living which leads to increased demand for household cleaning products including detergents in the region.



Stepan Company, Evonik Industries, Solvay, Clariant, Ashland Global Holdings, Dow Chemical, BASF SE, Nouryon, Indorama Ventures Public Company, Kao Corporation, and Lonza are the major suppliers in the global household detergent surfactant market.  



Lucintel, a leading global strategic consulting and market research firm, has analyzed growth opportunities in the global household detergent surfactant market by product type and region. Lucintel has compiled a comprehensive research report entitled “Growth Opportunities in the Global Household Detergent Surfactant Market 2023-2028: Trends, Forecast, and Opportunity Analysis.” The Lucintel report serves as a catalyst for growth strategy, as it provides comprehensive data and analysis on trends, key drivers, and directions. The study includes trends and forecast for the global household detergent surfactant market by product type and region, as follows:

 

This more than 150-page research report will enable you to make confident business decisions in this globally competitive marketplace. For a detailed table of contents, contact Lucintel at +1-972-636-5056 or email us at helpdesk@lucintel.com.

 

Lucintel, the premier global Management Consulting and market research firm, creates winning strategies for growth. Lucintel offers market assessments, competitive analysis, opportunity analysis, Growth Consulting, M&A, and Due diligence services to executives and key decision-makers in a variety of industries. For further information, visit www.lucintel.com.

 

Q.1. What are some of the most promising, high-growth opportunities for the global household detergent surfactant market by product type (anionic surfactants, non-ionic surfactants, cationic surfactants, and amphoteric surfactants) and region (North America, Europe, Asia Pacific, and the Rest of the World)?

Q.2. Which segments will grow at a faster pace and why?

Q.3. Which region will grow at a faster pace and why?

Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?

Q.5. What are the business risks and competitive threats in this market?

Q.6. What are the emerging trends in this market and the reasons behind them?

Q.7. What are some of the changing demands of customers in the market?

Q.8. What are the new developments in the market? Which companies are leading these developments?

Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?

Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?

Q.11. What M&A activity has occurred in the last five years and what has its impact been on the industry?