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The global air freshener market experienced good growth over the last five years and is expected to continue its growth momentum to reach approximately US $23.1 billion in 2030 with a CAGR of 7.2% over next five years.
As per the study, some of the challenges of the industry include economic recession and constrained resources, along with others. The global air freshener industry is primarily driven by the purchasing power of consumers, their disposable income, and rising population. Product developments and innovations with availability of different product categories and decorative features attract customers. The rapidly growing industry is projected to register a faster growth encouraged by innovative products such as spray, automatic fresheners, and air freshener candles.
A total of 45 figures / charts and 12 tables are provided in this report to help in your business decisions. Sample figures with some insights are shown below.
The global air freshener market witnessed solid growth due to changing demographic trends in various regions of the world. Europe represents the largest regional market for the global air freshener market. The industry is consolidated with leading players that compete fiercely with one another to hold their place in the market. After recovering from recessionary period, the industry is now in a growing phase with rising per capita income, changing standards of living, and increasing consumers’ spending power.
Lucintel’s research indicates that the global air freshener market witnessed grew during the last five years as product innovations, increased propensity for luxury products, and rising affluence were the driving forces for the industry demand. The industry is highly influenced by increasing demand in Asia Pacific and Rest of the World regions due to improving, well-appointed lifestyles and demographic factors with rising population in developing countries.
Some of the features of this market report are:
• Air freshener market size estimates in terms of (US $) value by regions and segments
• Global air freshener market analysis annual trend (2018-2023) and forecast (2024-2030)
• Porter’s Five Force analysis
• New product launch and merger and acquisition activity in global air freshener market analysis
• Gross and net profit trends in the global air freshener market analysis
• Cost structure trend in the global as well as regional air freshener analysis
• More than 45 valuable figures/charts and 12 tables are provided in this report